I was sort of napping next to my fireplace when this clip came on, day-dreaming about Fenhopper's funny post, and when I heard the voice, I thought I was hearing aNOTHER political commerical about how scary Obama is or how atheist Elizabeth Dole is or how communist Bev Perdue is. But then I heard, "Nowadays we all know that cash rules everything around us," and I looked up... that was just a little too True to be... well, true.
The voice of deep concern enters the ad right from the beginning -- and it's all one needs to hear. I'm convinced that almost everyone ignores what is being said, and focuses on how it is being said. Most people hear a scary voice and learn to associate the bad feelings that accompany it with, in this case, Elizabeth Dole. Here's an example of an anti-Obama ad that uses the same technique. The anti-McCain ads, targeting a different audience, use a slightly different (more sarcastic?) tone.